VISFO
Knowledge base
Journal scoping
Maximize the impact of your publication strategy through a comprehensive and rational approach to journal selection with our high-resolution, topic-specific publishing analytics. Go beyond measures like journal impact factor to select the right outlet for your research focus, objectives and target audience.


Definition and criteria
A well-recognized, highly respected and trusted expert with significant influence in their field. KOLs are often thought leaders and educators, whose perceptions are likely to impact the opinions and decisions of others in their professional network. To be considered a KOL, an individual may fulfill some or even all of the following criteria:
Criteria 1
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Criteria 2
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Criteria 3
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Criteria 4
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Criteria 5
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Criteria 6
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Power your decision-making
with bespoke and intuitive intelligence boards
Visualize
VISFO combines cutting-edge technology and deep subject matter expertise to de-silo data and enable confident decision-making. With all outputs housed in our fully interactive, AI-enhanced knowledge base. Teams can drill down from high-level strategy to granular evidence, surfacing the right information in seconds.
Identify
- Journals publishing in your area of interest
- Journals of high relative strength based on multiple performance factors
- Which journals influential authors choose for their research publications
- The most appropriate journal for your particular article type
Analyze
Confidently select the most appropriate journal for your publication by leveraging bibliometric analysis, clustering algorithms, and topic modeling techniques to:
Find the most appropriate journal for your target audience
- Identify journals with readerships closely aligned with your target audience, ensuring your research reaches the stakeholders most likely to benefit from it, discuss it and share it.
Consolidate research credibility
- Quantify the relative strength of selected journals to elevate the perceived value of your research.
- Compare clusters of journals with similar characteristics to gauge suitability based on bespoke criteria.
Mitigate selection bias
- Make objective decisions based on the specific merits of your research and its alignment with each journal rather than relying on traditional metrics like journal impact factor.
- Avoid bias towards more established journals by considering publication history and impact trajectory, offering opportunity for authors to contribute to emerging scholarly discourse without overlooking any potential publishing avenues.
Streamline the manuscript submission process
- Expedite the externalization of your research and maximize the cost-effectiveness of your publication plan by selecting journals with appropriate scopes and more rapid review and publishing processes.
Track trends in publishing and competitor activity
- Over a 10-year period, identify trending journals within specific author subsets and affiliations.
- Identify journals where your competitors are publishing, allowing you to strategically choose complementary or contrasting outlets.
Maintain a clear view of the publication landscape throughout the lifecycle of your product with user-defined information updates.

Systemic lupus erythematosus (SLE) journals by impact factor and tier
Use cases
How can this help your team...
Medical Affairs
Choose journals that cater to your intended audience
Engage with influential stakeholders through targeted publications, building relationships and credibility within the medical community
Maximize the visibility and credibility of your publications, enhancing the impact of your research
Market Access
Plan your publication schedule to align with regulatory submissions, product launches or major conferences, ensuring timely research dissemination
Target journals that align with your market access strategies, ensuring your research reaches key stakeholders in specific regions
Select journals that can reach a broad audience across different fields, enhancing the cross-disciplinary impact of your research
Clinical Development
Determine the size and characteristics of the patient population most likely to benefit from an intervention
Select clinically relevant endpoints, outcome measures and comparators for clinical trials
Facilitate clinical trial recruitment by identifying regions or populations with high disease prevalence
See it in action with an interactive demo
See how VISFO’s precision intelligence and collaborative approach ensures you have the right insights, at the right time, to make the best possible strategic decisions.

