Power your strategic decision-making
with data-driven insights and collaborative consulting
Leverage our experience and expertise to understand your impact at conference and perceptions of your brand.
Cogni, your collaborative consulting platform, goes beyond the data with expert analysis and real-time recommendations tailored to your strategic imperatives.
Conference landscaping
- Identify the predominant topics being discussed online and discern emerging trends to refine your communication and outreach strategies, both during the event and beyond.
- Monitor social media mentions and utilize sentiment analysis to understand attendee perception of your brand and the information you presented.
- Track key metrics like attendance, engagement and share of voice year-on-year to identify areas for improvement and measure the overall success of your conference strategy.
Competitive landscaping
- Benchmark your conference performance, evaluate attendee response to competitor outputs and identify potential threats.
- Leverage insights on competitor share of voice to identify and capitalize on under-addressed areas.
Stakeholder analysis
- Proactively plan future-in person engagement, including which experts to approach and topics to address, by identifying the Key Opinion Leaders (KOLs), Rising Stars and Digital Opinion Leaders (DOLs) who are most closely aligned with your strategic objectives
